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Most companies realize the need for an email marketing solution. The problem is there are so many options available. Just when you believe you’ve got the information you require to decide, another comes up that you want to check out and learn about.…

There are more than 24 million eCommerce sites worldwide. In the age of social distancing, many businesses are also making an online transition.  However, more eCommerce companies mean more competition. Hence, businesses must be able to use effective marketing tactics to stay ahead…

Attaining stable growth for SaaS companies means continuously acquiring new customers and retaining them for as long as possible. Although this might sound easy, finding new opportunities for customer acquisition in the crowded SaaS industry can be extremely challenging. This is where optimizing…

When designing eCommerce websites for clients, you already know that SEO is a crucial factor. The advantages of  an online store SEO promotion as the first digital channel for attracting customers: This channel does not require a massive infusion of money in the…

You may have heard the phrase – the money is in the list. In case you are new to affiliate marketing, this phrase refers to the email list. Meaning, a big part of the online income as affiliates is hidden in the list…

Companies send out a lot of emails. Even if you own a startup, you’re sure to be sending plenty of electronic mail to others. Whether it’s a receipt for a purchase or a reminder about an empty cart, you want them to know…

The vast number of users of the internet has also brought in the hackers by the hordes.  Studies show that cybercrime would lead to a cost of US$ 6 trillion globally by 2021. A data breach is bound to lower your brand value…

When it comes to online marketing, at first people mostly focus on showing their website visitors in all possible ways that their offer is exactly what they are searching for. However, bidding and forcing is not really the key detail that decides a…

With businesses facing a severe blow, thanks to the pandemic, it is now time to take stock of actualities and make the best of it all. The new and revised agenda is staying afloat one way or another. Business continuity will be the…

A landing page is the most crucial factor in putting a first good impression on the visitors. It can help take leads a notch higher if it is fancy enough to catch users’ attention. A landing page is the MVP for your business…