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Tag Archives: analytics

What Consumer Behavior Insights Are and How to Start Using Them for Business Growth

Abbey Claire Dela Cruz February 25, 2022 All, analytics Comments are off

Having a large, loyal consumer base is imperative for running a successful business. But, how do you create such a consumer base? To generate and maintain customer loyalty, you must know your target audience inside out. And for this, you

Continue Reading What Consumer Behavior Insights Are and How to Start Using Them for Business Growth

How To Choose The Best Customer Analytics Software [Updated 2022]

Guest Author October 09, 2021 All, analytics Comments are off

The modern market is highly competitive, and only businesses that utilize the right tools are still winning. Today’s most powerful tools serve to collect a vast amount of data about visitor stats, behavior, and habits. The data brings plenty of

Continue Reading How To Choose The Best Customer Analytics Software [Updated 2022]

7 Eye-Popping Marketing Statistics That Will Define the Future of Marketing

Guest Author October 03, 2021 All, analytics, e-commerce, insight Comments are off

This COVID-19 pandemic affected different industries differently. Some industries boomed while others were on the receiving end of this pandemic. For instance, the e-commerce and entertainment industry saw record growth while the travel and tourism industry was worst affected. There

Continue Reading 7 Eye-Popping Marketing Statistics That Will Define the Future of Marketing

4 Ways Small Businesses Can Use Analytics to Boost Marketing Efforts

Guest Author July 19, 2021 All, analytics, e-commerce Comments are off

This past year saw a massive shift in the way businesses and marketers interact with their customers. Customers are increasingly using e-commerce websites and social media to do their shopping. This means that with every interaction, they leave behind massive

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Zoho Campaigns Alternatives for Powerful Email Marketing

Abbey Claire Dela Cruz June 24, 2021 All, email marketing Comments are off

When you use email marketing software, you’re freeing up your time. It automates much of the process, and it’s quicker to set things up. There are plenty of options available, and Zoho Campaigns is one. With it, you can customize

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9 Ways To Do Comprehensive User Research [Complete Guide]

Guest Author March 29, 2021 All, analytics, growth hacking, insight Comments are off

User research is one of the most important activities for early-stage companies and their products. All of your team’s hard work won’t matter if the product you create isn’t of value to anyone. For this reason, it’s crucial to perform

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A beginner’s guide to Google analytics

Gal Dubinski October 13, 2016 All, analytics Comments are off
Google analytics

So you’ve invested in a new website, made sure it has the perfect look and feel, good UX, excellent content, the right images etc. Once launched, at some point, you’ve probably asked yourself “so. . . how’s my new website

Continue Reading A beginner’s guide to Google analytics

Bounce Rate – What it is and How Should It Be Dealt with

Tomer Aharon September 22, 2016 All, analytics, CRO Comments are off
bounce-rate

I’m sure you’ve heard of “Bounce Rate” and you know that a high bounce rate is bad for your web site etc… Lets take a moment to clear things up: Who Are You Mr. Bounce Rate? Google’s definition of “Bounce

Continue Reading Bounce Rate – What it is and How Should It Be Dealt with

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