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There is no doubt that B2B businesses have the toughest time when it comes to developing an effective marketing strategy. Not all content and not every channel is effective for B2B companies, which they often have to learn the hard way, like SaaS…

As the competition in the world of online marketing grows fiercer, the rise of comprehensive platforms for these businesses like Umbraco also continues to expand. Such platforms help in fully-equipping websites for effective content management, digital marketing, conversions, and customer service. Without these major…

Whether on mobile or desktop, Poptin gives you the ability to easily show campaigns and target visitors on particular devices. Even more so today that Poptin has launched its new targeting feature. With this, you can now create campaigns and target the right…

Choosing the right email marketing provider like ConvertKit is essential for your business. E-commerce websites must find innovative ways to connect with potentials and retarget their current customer base. Many people consider ConvertKit, but you might want to consider the alternatives. The best…

Hoping for a quick spike in online sales is the main goal of any successful business, but frankly, it’s easier said than done.  First off, we know that growth isn’t consistent all the time. Even if shoppers are spending more money online, that…

Given the fierce competition in the online world, most entrepreneurs know that they need an email service provider. It’s easier to keep your business campaigns going and organize them all in one platform. There are countless products on the market to help you,…

Regardless of the industry that you are in, email marketing has proven to be one of the most powerful forms of online acquisition. Of course, this works in your favor if you’re a digital marketer or run a digital agency.   According to a…

We’re facing an unprecedented, at least in our lifetime, the situation around the Covid-19 pandemic. People around the world are adjusting to a life with limited social contact, rearranged work setups, and uncertain future plans. Content writing in such a situation can seem like…

  Sales funnel is one of the central elements in the world of digital marketing. It details your step-by-step process in ushering visitors into becoming paying customers. If this is the first time you’ve heard of a sales funnel, it’s like an inverted…

Looking for POWr alternatives? Creating pop-ups seems very easy, but when you realize that they should look effective and be designed to amaze your visitors, things start to look a little bit more complicated. But don’t worry, today there are some great pop-up…