The e-commerce sector is one of the most growing in the IT area. Impact of the Covid grew the importance of online purchases. According to Statista.com e-commerce sales worldwide amounted to 4.28 trillion US dollars in 2020 and e-retail revenues
If you’re reading this article, you’re probably having trouble generating quality leads for your business. You’re not alone. Many marketers consider lead generation their biggest challenge. With so many resources claiming to have the best lead generation strategies, deciding on
Influencer marketing from being an ancillary marketing method has now become an 8-10 billion dollar industry worldwide. Why? It works wonders for businesses! Here are some more stats should you doubt the potency of influencer marketing in e-commerce. 89% of
A few years ago, people started adapting to online marketing through social platforms. Back then – about a decade ago – marketing was less unsophisticated, and Facebook’s algorithms were less demanding. Today, marketers have to bypass many algorithms if they
Email marketing and customer journeys are like peanut butter and jelly. The two entities are effective on their own, but when used together, they can create magic. The synergy between email marketing and customer journeys is powerful. Without customer journeys,
Buyers eagerly anticipating the Black Friday and Cyber Monday (BFCM) deals for big purchases is now an annual ritual. Not so long ago, most holiday shopping was done at physical storefronts, shopping malls, and supermarkets. But things have changed drastically
Not every website visit has real business value. You can work day and night to attract people to your pages, but if they aren’t the right people in the right frame of mind, then you’ll come away with zero sales.
Imagine this: you’re serving dinner to customers on the weekend, and there is no single table vacant. Customers are praising your food, passing plates, and ordering lots of delicious dishes. Additionally, you have a solid reservation list for a month.
In today’s market, shoppers don’t want to pay full price, and companies want to drive more sales with the use of high-quality coupon codes. Turning leads into sales should be easier than ever in this type of environment, but you
G2, the software and services reviews platform, reveals that there are more than 200 eCommerce platforms available for online businesses today. No wonder, navigating through different platforms offering a variety of features can be an overwhelming experience for eCommerce marketers.