Tag Archives: creating a customer club

The digital era started a long time ago, and given the number of different platforms and tools, it seems like it has never been any different. Numerous teams behind these platforms are trying to keep up with innovations and set new standards. Today,…

As consumers we feel that customer clubs have always been around, but actually the idea of a customer club first came about in the late 1970’s in the United States. American Airlines was a pioneering company in the field of customer clubs when…