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Analyzing how your business is performing is a crucial aspect you need to consider regardless of the nature of the business.  However, when running a SaaS company, there are multiple metrics that you need to analyze before you come up with a clear…

The global software as a service (SaaS) industry in 2022 is rapidly growing at an average rate of 18% year-on-year with an estimated market value of $172 billion.  Thus, to survive and thrive, you need to have a solid approach and methodology for…

Are you an entrepreneur looking to set up a Saas Business? When it comes to starting a Saas (software as a service) business, there are a few things you need to know in order to get started. In this post, we’ll outline some…

Bill Gates once said that software is a great combination between artistry and engineering. Software development trends can be defined as the top software development technologies that are on their way to conquering or dominating the coming times. These include automated code reviews,…

While digital marketing keeps trying to reinvent itself every year, the simple truth is that there are some basic marketing principles that are not likely to change until Elon Musk’s Neuralink becomes the new normal.  What does change year after year is the…

If you’ve been using DirectIQ, you know that it helps you send emails quickly. The dashboard is easy to use, and it offers free templates, social media tools, and much more. However, it might not have every feature you want. On top of…

Slack has proven to be one of the best workplace communication tools you can use. Its best feature is its ability to integrate with other essential apps and services, making the experience much more fluent for you and your team. One of the…

If email conversions are your goal, then Mailigen is one of the top choices. Many people use it, and it focuses on email automation to save time and offer better results. However, some people find that it’s lacking with certain features, and it…

It’s been years since Poptin raised its wings on Product Hunt, and now it continues to conquer new heights with its latest upgrades and features. Poptin has been building more robust tools to help you unleash the maximum potential of your website visitors.…

You launched your website a few weeks ago. But your sales and revenues remain stagnant. That’s disappointing. Maybe, your site has quality content. Perhaps, its loading speed is convenient. Or it is easy to navigate. Then, why are your traffic and client conversion…