Email remains a vital bridge between businesses and their customers. But beyond mere information delivery, crafting professional emails holds immense power to shape perceptions, foster loyalty, and ultimately, elevate the customer experience. Well-written emails, free from typos and jargon, not only convey information…

13 Best Email Marketing Software to Consider in 2024 Having the right email marketing software can be the difference between executing an effective strategy or just wasting everyone’s time sending spam emails. Without the right software, it’s going to be difficult to gather…

Effective marketing strategies exist to increase sales, by amplifying the reach of marketing campaigns and raising brand awareness. But great marketing teams also aim to achieve all of this without inflating their workload. The answer is to leverage marketing automation workflows. Whether you…

Emails are an effective and affordable way to engage new and existing customers. Brands worldwide leverage it to build and manage their contact database, personalize their targeting, gather data on their audience, and more. But consumer behavior is constantly changing. Nowadays, consumers spend…

Email marketing is a powerful tool that can have profound results when used correctly. However, trends are constantly changing, and to ensure that your marketing strategy is effective, it’s important to conduct regular audits.  These audits are designed to identify problem areas, what…

Are you trying to find a better fit for your e-commerce company compared to Flodesk? Well then, you just so happen to be in the right place. We have nine top competitors, one of which will surely tick all your boxes and enhance…

When it comes to improving your communication on your WordPress website, there are many options to try out to bridge the gap between your customers and your business.  So many plugins exist to make this possible, some of which include chat apps, contact…

Any marketer knows the importance of maintaining communication with customers. It should be an ongoing process for potential and existing customers. Manual handling of the tasks can be time-consuming.  But, automation has changed the landscape for marketers. It has brought efficiency to processes…

Sending emails is a part of business, and it’s a great way to boost conversions. The goal is to turn lookers into buyers (or subscribers). When you send emails, it helps people connect with you and trust you. Moonmail is a popular email…

Ever wondered just how many people in the world, across different countries and state lines own a smartphone?  Roughly 6.29 billion! (Statista)  When compared to the 8 billion population (United Nations) that exists in the world, that’s a whole lot of people. That’s…