我们并不都有Photoshop，也不需要复杂的设计软件程序与陡峭的学习曲线。大多数时候，我们只是想修饰一张照片，或者为Facebook设计一个广告，或者为社交媒体设计一个横幅。我在这里收集了21款实用的免费工具，适合不是专业设计师的用户使用。
These are great to start designing on a lower budget before you can afford the typical professional programs that most high-level designers use.
Adobe软件程序的替代品。
名称：Pixlr图片编辑器Pixlr图片编辑器
Price: Free
Platform: Online
Link: pixlr.com/editor/
Description: An effective, online alternative to the classic Photoshop. It has a user interface that is very similar to somewhat older versions of Photoshop. In terms of tools and options it is more limited but on the other hand you can still find here the basic Photoshop options such as working with layers, using masks, as well as various filters and editing options for photos.
One of my favorite features in Pixlr is the program’s responsiveness – it always works fast. Although I have the advanced and powerful ‘Photoshop CC’ installed, I find myself many times preferring to quickly open a new chrome tab, pick Pixlr from Favorites and start retouching one or two photos… It’s just much more convenient than waiting for Photoshop to go up, load the photo, and then start working on it. In short, in my opinion this is a must-have software in every browser!
名字：Gimp
Price: Free
Platform: PC, MAC, Linux
Link: www.gimp.org
Description: One of the more recognized programs on our list, Gimp is considered the unofficial alternative to Photoshop. The program is packed with features and capabilities just like Photoshop and in fact everything you can do with Photoshop, you can pretty much do with Gimp. The only limitation is your own imagination
Another plus, thanks to the relative popularity Gimp has gained, is that you can become a pro in this software through countless guides available online.
Name: Mojomox
Price: Free & Subscription
Platform: Online
Link: mojomox.com
Description: Do you need a modern logo and graphics that are already customized to your brand? Mojomox includes a logo maker with modern fonts and professional marketing templates that are already in your colors and fonts.
Mojomox is a modern DIY branding and graphic design platform for startups and marketers.
Modern Logo Maker: Mojomox includes a wordmark logo maker with unique and modern fonts. Type out your company name, test different fonts, adjust weight and tracking. Then, use a color palette preset or pick your own. See your logos, fonts, and colors in real-time example applications such as on a phone, on a business card, or on a website.
Automatic Brand Kit Creator: With every logo you create, Mojomox automatically generates a brand kit based on the colors and fonts you selected. You can have multiple brand kits and each one can be customized.
On-Brand Marketing Templates: Mojomox has a template catalog for professional-looking marketing assets that are on-brand. Once you’ve set your brand colors and fonts, you see all templates already converted into your custom templates.
Easy-To-Use Graphic Design Tool: The Mojomox online graphic design tool is based on professional software but simplified for non-designers.
Unique Fonts to Embed: Use the unique Mojomox fonts on your website for brand consistency. They’re as easy to embed as Google web fonts and load fast.
Name: Placeit
If you’re looking for a platform where you can create all your branding designs, Placeit is a great tool! With more than 50K templates and a growing library of designs made by professionals each day, you can create eye-catching images. Make everything from logos and videos to your social campaign with branded images in minutes.
Create a logo in seconds with hundreds of new logo templates every day according to your industry. Access all mockups and design templates with its mockup generator and video creator. Easily create your brand’s marketing assets and then just download your creation.
Key features:
- Unlimited downloads. Keep creating, you get to have the unlimited downloads you need for your brand.
- Fonts and audio selection. You can also customize the playback speed and quantity of slides to make a short or long video.
- New templates every day. Designers are always in the loop for trends and they create beautiful assets every day.
- Easy-to-use. You can create tons of designs, arts, videos, demos, Instagram stories, and social media marketing assets with no technical skills.
- Professional graphics. All graphics are made by a professional team, so you can rely on them being eye-catching templates for your campaigns.
Pros of Placeit:
- Wide range of graphic libraries, +85,000 exclusive design, music and photo assets.
- You can choose between tons of video formats for your marketing arsenal.
- Constant updates of the graphics and the tools
- Free tools available for everyone
- High-resolution graphics
Pricing:
Basic: Free
Unlimited: starting from $7.47 per user/month
Name: PhotoADKing
Price: Free
Platform: Online
Link: www.photoadking.com
Description: PhotoADKing is a cloud-based graphic design tool that helps users to design banners, presentations, social media graphics, and other marketing materials like flyers, brochures, logos & business-card by using templates. It has a large library of various templates, images, icons, shapes & fonts. The platform combines an online 3D Editor With a stock library of 3D shapes and 3D fonts. PhotoADKing is on agenda to make the process of graphic design easier for students, marketers, and businesses.
名字：Crello
Price: Free
Platform: Online
Link: https://crello.com
描述。Crello是一款非常简单直观的设计工具，是比较新的市场。它拥有超过12000个免费模板和大量的图片库。它的杀手锏是动画设计--10秒的实时设计，你可以在其中添加你的文字和logo，并以mp4格式下载。Crello还有一个免费的Resize功能（在Canva中付费）和一个不限页数的演示设计格式。
一些设计元素和照片的价格是0.99美元。另外，你的设计和上传的文件还有一个无限的存储空间，很赞。
Name: Visme
Price: Free
Platform: Online
Link: visme.co
说明： Vis
By using pre-made templates and blocks that are already professionally pre-designed. Visme offers a huge library of assets like royalty-free images, a ton of graphics and icons, smart charts, as well as a variety of pre-made blocks.
Also, you can choose the template you like and add it to canvas customizing per your needs. Visme helps create engaging infographics, charts, graphs, presentations, and a bunch of other visuals in a blink of an eye.
What’s more important, Visme has the option to preview, share, and download a created piece of visual content. Afterward, you will be able to track detailed analytics.
名称：VenngageVenngage
Price: Free
Platform: Online
Link: Venngage.com
描述。有 了Venngage，创建引人入胜的设计，以视觉方式传达您的信息几乎太容易了。您可以创建信息图表，解释一个过程如何工作，绘制时间线或绘制2个或更多数据集之间的比较。无需设计经验。
Venngage是快速，流畅，带有 一个初学者友好的拖放编辑器和1000多个模板，图标和插图（他们每月都会增加更多的模板！）。
虽然他们专注于信息图表，但你可以使用他们的工具来制作几乎任何东西，从社交媒体图形，白皮书，电子书，甚至是强大的用户角色。
他们的企业用户还可以 上传自己的标识、调色板和字体，并通过"我的品牌套件"工具 看到它们自动应用到预制模板上。
名称Inkscape
Price: Free
Platform: PC, MAC, Linux
Link: inkscape.org/en/
描述: 正如Gimp被认为是Photoshop的天然免费替代品一样，Inkscape也被认为是Adobe Illustrator的替代品。这款软件是一款开源软件，和Gimp一样，每个人都可以免费使用。Inskape还为你提供了无穷无尽的矢量图形选择；你能用Illustrator做的一切，你也能用Inskape做。任何正在寻找Illustrator的免费替代品的人，Inkscape是你能找到的最好的一个。
名称：Vectr
Price: Free
Platform: PC, MAC, Linux, Chromebook
Link: vectr.com
描述 Vectr是一款相当简单的矢量程序，它在与各种选项和工具相关的一切方面都很简约，但它的优势在于你的操作速度和为你提供愉快的工作体验。适合绘制插图、设计横幅和定制简单的界面。
名称：PhotoFiltrePhotoFiltre
Price: Free
Platform: PC
Link: www.photofiltre-studio.com
描写。 对于那些只想对照片进行小范围修改或制作简单元素的用户来说，PhotoFiltre是一个很好的选择。6.5.3版本的操作和Paint程序一样简单，除此之外还包括黑白、渐变、伽马、饱和度、对比度、亮度、锐化、模糊等效果。你可以使用键盘进行放大和缩小，你可以很容易地打开多个窗口，样板颜色，或从一个图像复制部分到另一个图像。软件的第7版更加先进，它可以使用透明背景和独立图层进行工作。
名称: Paint.net
Price: Free
Platform: PC
Link: www.getpaint.net/index.html
Description: paint.net is a pretty good alternative to Photoshop, especially for those looking for good software to retouch and manipulate images. paint.net is installed locally on your computer, feels extremely responsive and can run quickly on older computers or on computers with weak specifications. Among the many options that the software offers you can find: working with layers, adjustments of brightness, saturation, contrast, a variety of effects and the possibility to perform Undo without limitation!
名称：Adobe CS2Adobe CS2
Price: Not Free
Platform: Windows, mac os
Link: adobe.ly/2bPh6iN
设计图像。
名称：Canva
Price: Free
Platform: Online
Link: www.canva.com
Description: Canva is one of the most popular tools on our list, and this is primarily due to its easy, fast and fun user experience. Canva has a rich assortment of designs and an intuitive drag-and-drop interface that allows you to create banners, ads, flyers, invitations or any other design you wish to make.
What really makes Canva and the like special, is the fact that you don’t have to be an exceptional designer in order to create something that looks very good visually.
Name: Turbologo
Price: Free
Platform: Online
Link: https://turbologo.com
Description: Turbologo is a smart logo maker that allows you to create your own logo in minutes. Easily design and customize logos for any occasion. Choose from our templates, add text or upload your own image and place it on the template of your choice, then download your finished work in vector format. It doesn’t matter if you are a designer or not, with our app you will be able to create your own brand identity in minutes and use it for different purposes – from business cards and social media posts to the website and print publications.
姓名：Easil
Price: Free
Platform: Online
Link: about.easil.com
说明：easil也吸引了与Canva相同类型的受众，并提供了丰富的设计元素、图片和各种字体的工具，easil拥有响应式界面和优秀的用户体验，但有一点让easil对以色列受众更具吸引力，那就是可以上传希伯来语字体!(写法是反过来的，但即使如此也很有用......)
名称 Adobe Spark
Price: Free
Platform: Online, Mobile and Tablet
Link: spark.adobe.com/
描述。你认为软件巨头Adobe会坐视Canva蚕食其在设计界的主导地位吗？当然不会！我向你介绍的是Adobe Spark，这是一款免费的Adobe工具，旨在满足用户的需求。我向你介绍Adobe Spark，这是一款免费的Adobe工具，旨在解决用户可能选择离开Photoshop而转向Canva的需求；Spark的目的是让用户留在Adobe的"生态系统"中。Spark可以在移动设备和平板电脑上免费下载，也可以作为电脑用户的在线服务。Spark和Canva一样提供了快速直观的工作方式，当然也为用户提供了与Adobe云服务完全同步的服务。
名称Design Wizard
价格。免费
平台。在线
描述。设计向导是有效的视觉内容创作的完美工具。企业主、派对策划者和社交媒体营销人员都可以从这个易于使用的工具中受益。库中有超过100万张图片和数十万套模板。目前Design Wizard还与Hubspot、Marketo、Buffer和Intercom进行了很好的整合。
该工具的突出功能包括自定义调色板、免费字体库和调整大小功能。最近，Design Wizard在其库中添加了视频。你可以从数以千计的电视质量的视频片段中选择，并根据自己的意愿进行编辑。
姓名：王志强谷歌网页设计师
Price: Free
Platform: Online
Link: www.google.com/webdesigner/
Description: A very nice Google tool that many people are not aware of – Google Web Design. So, what is it about? This tool allows you to create an animation in HTML 5 without using any code! If the thought of using it for an ad campaign on social media immediately popped into your head, then you are right. Web Designer is great for creating animated banners and it gives you a variety of animation options for your banner.
https://www.google.com/webdesigner/videos/features/feature-2-1.webm
压缩图像。
Name: Compress JPEG
Price: Free
Platform: Online
Link: compressjpeg.com
Description: Speed is the name of the game! Google likes fast-loading websites and this is known to be an important part of its algorithm, but more importantly – the user loves it. Our user is more impatient than ever. Every second that our site has not yet surfaced and the user doesn’t get what he wants, chances are he’ll quit.
Many times, one of the most important factors in a site’s loading time is image size, and one of the best, most highly recommended tools I’ve come across for the shrinking of images is the Compress JPEG website.
You can upload up to 20 images in one round; most times you’ll get a pretty high rate of compression, sometimes even a 50% compression of the image! Of course, I wouldn’t recommend this tool if it would hurt image quality, which is exactly the point, it doesn’t. It maintains an almost identical level of quality as the original image before its compression.
Professional Tip! Even if you have a 20Kb image, put it through Compress JPEG. For each small image you upload, you can save 15%-50% of its file size. It accumulates and eventually becomes significant in weight.
名称：TinyJPGTinyJPG
Price: Free
Platform: Online
Link: tinyjpg.com
Description: Like Compress JPEG, also this software gives you exceptional compression quality, but unlike the previous tool, with this one you are limited to uploading an image of up to 5 MB, and it is not possible to compress PDF files.
Professional Tip! Don’t try to compress an image through Compress JPEG and then through TinyJPG; you will see a relatively significant reduction in image quality.
自定义接口。
名称：Moqups
Price: Free
Platform: Online
Link: moqups.com/
Description: An excellent tool for creating wireframes and prototyping, it is loaded with various UI elements and allows you to set up sophisticated interfaces. You can also add different interactions such as: a link to another page, go back or forward, turn off or turn on the display of an element and more.
The free version of the tool enables the use of up to 300 UI elements in each arrangment, which is sufficient for the design of a simple promotional website.
名称。Google Drawing
Price: Free
Platform: Online
Link: drawings.google.com
Description: The tool in general is very similar to the classic Power Point, you can drag shapes, tables, images, texts and more onto your workspace. You can create simple single-page features with this tool, and it’s efficient thanks to its speed and ease of use.
名字：Cacoo
Price: Free
Platform: Online
Link: cacoo.com
描述 Cacoo是一款多用途的工具，它非常适合用于：构建线框图、创建流程图、思维导图等。你可以与同事或客户分享你的项目，获得他们的反馈，并在项目上协同工作。
名字：Pictaculous
Price: Free
Platform: Online
Link: www.pictaculous.com
Description: Not sure which color palette best suits your design? Simply upload the main image that will appear in the design to Pictaculous and it will give you the colors that best fit the design. In addition, it will show you color palettes from Adobe Color and CLOURlovers.
Professional Tip! It takes Pictaculous a relatively long time to find the recommended palettes, so be patient – it pays off .
名称：ADOBEADOBE颜色
Price: Free
Platform: Online
Link: color.adobe.com
Description: Adobe’s Color will allow you to upload a photo to the site and let it offer you most suitable palette for you. You can set up in Color the rules according to which it should pick the right palette for you: bright, colorful, dark and more… In addition, you can freely build color palettes according to a predetermined convention of complementary colors.
Professional Tip! For those who subscribe to Adobe cloud services (write ‘Creative Cloud’ in English) you can load the color palette to any Adobe software you choose.
名称：FotoFuzeFotoFuze
Price: Free
Platform: Online
Link: fotofuze.com
描述 一款简单易用的工具，可以让你为上传的图片设置统一的白色背景。对于任何在eBay上拥有在线商店或店铺，并希望在白色背景上展示自己的产品的人来说，它是非常好的。
名称。ColorizePhoto
Price: Free
Platform: Online
Link: www.colorizephoto.com
描述......你有旧的黑白或棕色的照片，你想着色吗？ 你是否有老旧的黑白或棕色照片，希望对其进行着色？这正是你可以用ColorizePhoto做的事情。ColorizePhoto是一款非常简单且反应迅速的工具，你只需加载你想要上色的图片，然后加载另一张图片，你就可以从中获取颜色样本。例如，如果你有一张穿着花裙子的女士的照片，你应该上传一张与你原照片中的女士或多或少在相同光线条件下的女士的彩色照片，而且照片中的女士也穿着裙子，这样你就可以从新照片到旧照片的颜色样本。
名称剪切工具
Price: Free
Platform: Windows
Link: Typing “Snipping Tool” in Windows Search
Description: For those who don’t know this great tool, it was always right under your nose. The Snipping Tool, as its name suggests, allows you to snip parts of your screen and use the image as you please. This tool is a perfect solution for you if you used to take a shot of the whole screen in order to make some comments, now you’ll be able to send an image of the specific area that causes the issues. In addition, after you have snipped a specific part, you can write with a pen to mark the problematic section.
演讲：
名称SlideHunter
Price: Free
Platform: PC
Link: slidehunter.com
Description: PowerPoint has been one of the go-to applications when creating presentations. But this tool is also great for creating various digital designs such as logos, infographics, and even videos. With some creativity and time, you can create stunning graphics using PowerPoint. To make things easier, you can use free PowerPoint templates with pre-made graphs and diagrams. These templates can be used for free and you can customize them according to your preference and needs.
Name: Ad2Cart
Price: 7% +ad spend (Starting)
URL: https://ad2cart.com/
Description: Create revolutionary display ads in just a few steps and publish them to the biggest display ad networks in the world. With Ad2Cart platform, you can jumpstart your display advertising initiatives in just minutes, giving your organization the edge with interactive advertisements spread across the Google Display Network and more than 80 other exchanges. (
小贴士：如果你想找一些更有创意的东西，你也可以考虑聘请一个自由职业者来为你设计。
fDo you know of additional free and simple to use tools? Please share with us in the comments below 🙂
