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The onboarding process is one of the most critical components in building a profitable organization. As they say, first impressions are everything – and if you’re not impressing your new customers, then you may have issues with retaining them. Roughly half of consumers…

I’m sure you’ve heard of “Bounce Rate” and you know that a high bounce rate is bad for your web site etc… Lets take a moment to clear things up: Who Are You Mr. Bounce Rate? Google’s definition of “Bounce Rate” is the…

Landing pages’ common role is marketing some type of product or service. An effective landing page will be one that’s target oriented, it will serve as one of the most powerful, precise tools in a professional digital marketer’s arsenal. Since a landing page’s…