Responsive search ads (RSA) are an amazing ad format, which offers extensive automation in the most relevant ad delivery. It’s really effective, and Google is highly encouraging advertisers to use it. However, when we test it with the traditional approach,
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Free Ways to Find Out What Your Competitors Are Doing
With more businesses going online, it has become more challenging for any business to succeed. To know your enemy, you must become your enemy, as highly believed in by Sun Tzu. This is also applicable when it comes to the
Intriguing Influencer Marketing Tactics to Develop Your Business
You can increase brand awareness, establish authority, and reach new audiences with effective influencer marketing tactics. They increase the number of visitors to your website and introduce new clients to your products and services. In this article, you’ll discover four
15 Essential Website Growth Strategies for Startups
A growth strategy is your plan of action to get a bigger cut of the market share than you’ve got at the moment. A website growth strategy is your strategic plan to get a heftier chunk of website traffic and
Best Tech Practices to Create Scalable eCommerce Project
The e-commerce sector is one of the most growing in the IT area. Impact of the Covid grew the importance of online purchases. According to Statista.com e-commerce sales worldwide amounted to 4.28 trillion US dollars in 2020 and e-retail revenues
How to Drive High-Intent Website Traffic With Smart Social Ads
Not every website visit has real business value. You can work day and night to attract people to your pages, but if they aren’t the right people in the right frame of mind, then you’ll come away with zero sales.
5 Ways to Reduce Cart Abandonment
The primary goal of any eCommerce business is to increase sales. He does everything in his power to increase the chance of making as many purchases as possible. What is important is to dedicate yourself to your potential customers from
Top 6 Psychology Hacks that Boost Up Website Conversions
Human psychology plays a powerful role in marketing. According to Harvard professor Gerald Zaltman, an overwhelming “95% of our purchase decision-making takes place in the subconscious mind.” And at the center of all that decision-making lies emotions and uncontrolled urges
10 Ways to Generate More Leads
Lead generation is the holy grail of startup marketing techniques. Virtually any legal method that can harness new or prospective customers is worth a try. But as in every other field of endeavor, owners and service providers need to weigh
10 Top AI Marketing Tools for Business Growth
So how does a business grow anyway? Because of a good quality product or service? Or maybe through the lowest price on the market? Perhaps because it is unique? Well, it is no secret that business is growing and increasing
