Saphia Lanier, Author at Poptin blog

Author Description

Saphia Lanier

Saphia Lanier is a B2B content writer for Poptin. Most of her days are spent researching and writing on topics relating to SaaS and digital marketing. She enjoys long nights researching about her niche, connecting with like-minded professionals, and snacking on her latest home-made vegan treats.

Best Popups App for Shopify with Exit-Intent

Saphia Lanier

December 11, 2022

All, e-commerce

Email marketing still reigns supreme when promoting your products to prospects and customers. But how effective are you at growing your email list? You’ll find it rather tricky to pull off if you’re not using the right tools. This is especially true for…

Best Popups Extension for Magento with Exit Intent

Saphia Lanier

November 23, 2022

All,

Can we all agree that e-commerce is positioned to take over the retail market? Competing with the vast number of products, speedy delivery times, lower prices, and overall convenience online shopping offers is difficult. So it’s no surprise that 2022 is predicted to…

Best Free Popup App for Wix – Exit popups for Wix

Saphia Lanier

October 15, 2022

All, CRO

Bounce rates are at an all-time high for some websites. In some cases, site owners are seeing between 70% to 90% bounce rates. Hopefully, you’re keeping an eye on your Wix analytics to see how your visitors behave. If you’re witnessing more bounce…

7 Best Practices for Website Popups that Convert

Saphia Lanier

May 19, 2019

All,

When it comes to email marketing, you’ve likely heard it all before. Like email marketing has the highest ROI for e-commerce companies. And it’s true — for every dollar you spend, you can generate $38. This stat alone convinces a lot of brands…

Best Popup plugin for WordPress with exit intent

Saphia Lanier

April 10, 2019

All, CRO

If you own an online business, then chances are you’re looking to boost your conversion rates. And if you’ve done any amount of research, then you know content is king. The only problem is there are millions of websites on the web now,…

What’s the Best Time to Send Emails? (Here’s What the Data Shows)

Saphia Lanier

March 27, 2019

All, email marketing

How are you keeping in touch with your customers and prospects? Social media, mobile texts, and blog comments are great, but nothing compares to email marketing. Emails can be a great way to bolster your marketing mix and engage your audience. Don’t believe it?…

10+ Affiliate Programs and Referral Programs Software for Your Business

Saphia Lanier

March 10, 2019

affiliate marketing, All

Selling products and services online is the way of doing business today. For some, it’s a gold mine, and for others, it’s a day-to-day struggle. But how you go about running your business is critical. You have to think outside of the box…

10+ Apps that Will Help You Increase Your Shopify Store Sales

Saphia Lanier

February 23, 2019

All, e-commerce

Shopify is one of those gold mines online merchants don’t want to miss out on. This platform is helping digital retailers boost their brand visibility and sales – but only if used correctly. At peak times, this platform boasts $870K in sales per…