Our world has officially gone mobile. Analyzing the share of digital minutes spent by users in the US on different devices, smartphones accounted for 62 percent followed by desktops at 29 percent and tablets at 9 percent share. Propelling the
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When it comes to email marketing, you’ve likely heard it all before. Like email marketing has the highest ROI for e-commerce companies. And it’s true — for every dollar you spend, you can generate $38. This stat alone convinces a
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Email marketing still reigns supreme when it comes to promoting your products to prospects and customers. But how effective are you at growing your email list? If you’re not using the right tools, then you’ll find it rather tricky to
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Picture this: the CEO of a reputable company fills up a form on your site to download an eBook, and after you reach out to them and tell them about what your company does, they respond favorably. Score! So you
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The new general data protection regulation (GDPR), that was introduced in 2016, is one of the most important reforms of the privacy regulations in Europe in the last 20 years. The ultimate goal of the GDPR is to unionize the
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If you own an online business, then chances are you’re looking to boost your conversion rates. And if you’ve done any amount of research, then you know content is king. The only problem is there are millions of websites on
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How are you keeping in touch with your customers and prospects? Social media, mobile texts, and blog comments are great, but nothing compares to email marketing. Don’t believe it? In B2B, email is the 3rd most influential source of info
