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Building a thriving Shopify store involves more than just a great product. Email marketing remains a powerful tool for driving sales and fostering customer loyalty, but for many Shopify stores, growing their email list and conversions can feel like an uphill battle.  Why? …

You could do most things right with your marketing or business strategy and still notice that your conversion rates are plummeting. Your customers might be checking out your products, browsing through multiple pages of your website, and asking questions about new collections via…

Shopify stores can be incredibly lucrative when leveraged right. Of course, getting potential customers to convert is half the battle you will face. One of the more proven strategies is the use of popups. In this sense, it doesn’t mean the typical adware…

Managing a Shopify store can be fun, but it can also be very challenging if you don’t know which apps to use to make the process more enjoyable. In this article, we’ll show you 15 must-have tools for growing and scaling your Shopify…

The way businesses communicate with their customers is evolving. It is becoming increasingly important to have the right live chat software. This software makes it easy to provide better customer service through automation.  Fortunately, there’s a variety of live chat apps available to…

There are many ways to grow your Shopify store but an all-time, trusted method is to use email marketing to convert your prospects into actual customers. Email marketing still reigns supreme, even now, more than ever that personalisation and technology are influencing customer…

Any online store’s advertising strategy must include a product recommendation. You can increase your sales and revenue if you offer the right product to your customers at the right time. The presentation of personalized product recommendations can be done in many ways. In this article, we’ll…

If you’re running a Shopify store, then you know that increasing your conversion rate is key to your success. After all, if people visit your store but do not buy anything, you’re losing money! In this blog post, we’ll discuss 19 tips that…

Facebook introduced the ‘Like’ button in 2009. It was envisioned to be a harbinger of online positivity and goodwill. However, we all know what it turned out to be. The ‘Like’ button can be touted to be one of the biggest tools of…

Black Friday is fast approaching. It’s one of the most anticipated events for shoppers as it informally signals the start of the holiday shopping season. For businesses, it’s like a peak period where everyone has the potential to experience a surge in sales,…