User research is one of the most important activities for early-stage companies and their products. All of your team’s hard work won’t matter if the product you create isn’t of value to anyone. For this reason, it’s crucial to perform
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7 Proven SaaS Marketing Strategies for Lead Generation
The SaaS industry is highly dynamic and volatile. Traditional businesses can use conventional marketing tools for lead generation and selling their products. For SaaS companies, on the other hand, things are a bit different. Customer acquisition and retention are essential
Advanced Facebook Ad Tools to Increase ROI
There are many stages related to creating a Facebook campaign, which positively influences its success. Setting the correct objective, a good copy for your ad, high-quality images with the right call to action, a short and focused landing page, etc.
Major Factors to Increase Domain Authority in 2021
Almost all the web owners are familiar with the domain authority and the benefits of increasing it. There are a lot of efforts required to increase the domain authority of a site and usually, it takes months and years to
Why Customers Abandon Shopping Carts and How to Curb it
Facebook introduced the ‘Like’ button in 2009. It was envisioned to be a harbinger of online positivity and goodwill. However, we all know what it turned out to be. The ‘Like’ button can be touted to be one of the
How to monitor your competitors, so you can create better conversion strategies
Before all, I will tell you my story (don’t worry, it’s short and boring. It’s not interesting): When I started my first company, I had a lot of competitors. I assumed that my company will provide more value to people
Wait, Don’t Leave! How to Use Exit-Intent Popups to Convert (Like these Brands)
Once upon a time, we lived in a world where website masters bombarded their visitors with annoying popup ads. It ruined the online experience and forced millions to integrate ad blockers into their browsers. Fast forward to today, and you
Getting Intimate: Undressing the Growth Hacking Process
What is Growth Hacking? Growth hacking. What is it? How does it work? Who are the hackers and what are they hacking? These types of questions come with the territory, and while the term growth hacking itself is relatively new,
INSIGHT: Leadworx growth interview with Naman Bhutani
Name: Naman Bhutani Age: 24 Role: Sales Specialist What is your SaaS called: Leadworx Founded: 2017 How many people are on the team right now? We’re currently a team of 8 people. 2 Co-founders 2 Developers 1 Designer 1 Sales
INSIGHT: Walls.io growth interview with Michael Kamleitner
Name: Michael Kamleitner Position: CEO & Founder Age: 39 What is your company called: Walls.io – The Social Wall for Everyone Founded: 2014 (our company actually was founded 2010, but we started Walls.io only 4 years later). How many people are