Tag Archives: content marketing

When designing eCommerce websites for clients, you already know that SEO is a crucial factor. The advantages of  an online store SEO promotion as the first digital channel for attracting customers: Checking positions SE Ranking checks site positions in the most popular search…

There are several ways to reach your customers and pitch your business offerings. Each channel has its own promise and unique advantage. However, there is one place where you are guaranteed to get their maximum attention and response — your prospect’s inboxes. One…

Digital marketing brings many benefits to businesses of kinds, so mastering it is the key to outgrowing your competitors. You can now use online tools such as pop ups to boost your campaign. One of the most important things to do when investing…

Email marketing is one of the oldest and most effective internet marketing channels. Over the past decade, despite the emergence of new technologies, research shows it has returned the highest ROI for marketers and businesses alike. For every dollar spent on email marketing,…

Email security is a growing issue. When was the last time you read about a new email scam or phishing attack? Email scams climbed by 28% from February 2022 to March 2022 and 1,024% from April 2021 to March 2022. Email security is something…

The holidays are often the busiest times for most businesses, so it’s no wonder you want to take advantage of the opportunities to find more customers. Unfortunately, with more active customers, there’s more competition, so you must find new ways to take your…

Content marketing is the process of creating original, high-quality content aimed at a particular target group. The content must appeal to this group’s interests and address their pain points. That helps to sell a product, service, and brand by providing valuable information that…

Every business should have a website; that’s just a given. However, what you do with it is also essential. Most people have specific website forms and tools like JotForm that they use for conversions and to grab information from visitors. That way, you…

Rather than targeting the whole market, influencer marketing leverages the influence of key individuals over potential buyers. People’s trust in brand advertisements is low; but influencer marketing content is known to build trust and credibility, offer broad content reach, and generate more leads.…

Email engagement is a crucial aspect, especially when running email marketing campaigns. The reality is that engagement is not an easy thing to incorporate in your emails since you need to take much of your time and research on how to do it.…