Tomer Aharon, Author at Poptin blog

Author Description

Tomer Aharon

Highly dedicated entrepreneur, co-founder of Poptin and Ecpm Digital Marketing. Nine years of experience in the digital marketing field and internet project management. Graduated with an Economics degree from Tel Aviv University. A big fan of A/B testing, SEO and PPC campaigns' optimization, CRO, growth hacking and numbers. Always loves testing new advertising strategies and tools, and analyzing the latest start-up companies.

7+ Social Media Management Platforms You Have to Check

Tomer Aharon

January 24, 2019

All, social media

What makes social media marketing a go-to for businesses and marketers? Well, who can ignore these platforms when there are nearly 3.2 billion people (and growing) using them? It just wouldn’t be smart not implementing social media into your digital marketing strategy. The…

We Acquired Prospero! How, What, Why and Where it’s going

Tomer Aharon

January 9, 2019

All,

TL;DR – Two weeks ago we acquired Prospero, a platform for creating proposals easily. Proposals that look good, save freelancers and agencies a lot of time, and also increase the chances of closing a deal. We knew Prospero’s story from the start. In…

7 Eye-Catching Email Subject Lines That Will Get Your Emails Opened

Tomer Aharon

January 8, 2019

All, email marketing

Why is email marketing still a big deal today? After all, most people now are using social media, forums, and search engines to find the products and services they need. While this is true – you don’t want to forgo the use of…

7 Best Practices for Web Forms to Boost Conversion Rates

Tomer Aharon

October 3, 2018

All, CRO

You want more subscribers to your email list. So you develop a strategy to capture leads using popups. And while this is a great strategy for growing your list of subscribers, there are some things that may hinder your results. The only thing…

7+ Cold-Emailing Tools to Amplify Your Lead Generation

Tomer Aharon

July 24, 2018

All, email marketing

Email marketing is the bread and butter for many brands that have figured out how to use it to grow their customer base. It’s the ideal tool for growing relationships with your current customers and nurturing leads into paying clients. However, there’s another…

Onboarding Woes? Here are 7+ onboarding tools to improve new users’ experience

Tomer Aharon

July 13, 2018

All, CRO

The onboarding process is one of the most critical components in building a profitable organization. As they say, first impressions are everything – and if you’re not impressing your new customers, then you may have issues with retaining them. Roughly half of consumers…

5+ Project Management Tools to Boost Productivity (w/ Pros & Cons)

Tomer Aharon

July 3, 2018

All, project management

Who doesn’t want their business to be super productive? Unfortunately, everyone runs into slow spells, whether in upper management or in a cubicle. The good news is that there are ways around these slumps – productivity apps and software! But which of them…

6 Elements of Email Designs that Engage & Convert (w/ Examples)

Tomer Aharon

June 21, 2018

All, email marketing

We live in a digital age where everyone walks around with a computer in their pocket. Around the globe, there are over 2.5 billion smartphone users. And when you think about it, your email campaigns are most likely opened on these small devices.…

INSIGHT: 24sessions growth interview with Rutger Teunissen & Rick Brink

Tomer Aharon

November 7, 2017

All, insight

Name: Rutger TeunissenAge: 34Role: CEOBackground: I launched my first website as a side project when I was working my day-job as a consultant. It grew quite fast and became one of the leading websites in its specific area. It got acquired, I became…

INSIGHT: Leadworx growth interview with Naman Bhutani

Tomer Aharon

October 31, 2017

growth hacking, insight

Name: Naman BhutaniAge: 24Role: Sales SpecialistWhat is your SaaS called: LeadworxFounded: 2017 How many people are on the team right now?We’re currently a team of 8 people.2 Co-founders2 Developers1 Designer1 Sales Specialist1 Sales intern1 Marketing Manager Where are you based? Los Angeles, California…