Tomer Aharon, Author at Poptin blog

Author Description

Tomer Aharon

Highly dedicated entrepreneur, co-founder of Poptin and Ecpm Digital Marketing. Nine years of experience in the digital marketing field and internet project management. Graduated with an Economics degree from Tel Aviv University. A big fan of A/B testing, SEO and PPC campaigns' optimization, CRO, growth hacking and numbers. Always loves testing new advertising strategies and tools, and analyzing the latest start-up companies.

Beware: 12 Things Which Will Get Your Site Penalized by Google

Tomer Aharon

December 12, 2016

SEO,

Most every website owner would like to see their website rank among the top five on Goggle search results for relevant words and terms (or at least among the 10 sites displayed on the first search results page). In order to achieve this,…

A Checklist for Instagram Marketing: 7 Important Points You Need to Know before you…

Tomer Aharon

November 17, 2016

All, social media

Following the constantly growing popularity of Instagram among users of smartphones around the world, many businesses wish to advertise their offered products and services, to get exposure and gain sympathy from the relevant target audience. So as of October 2016, the Instagram application…

Why Website Owners Should Not Neglect Content Marketing

Tomer Aharon

November 9, 2016

All, content marketing

Content marketing, and inbound marketing in general, has lately become one of the trendiest marketing tools. In a world where our eyes are trained to automatically ignore banners and ads posted on the net there rose a need to “reinvent the wheel” and…

A Complete Guide to Picking Stock Images For Commercial Use

Tomer Aharon

October 4, 2016

All, stock images

I’m sure you’re aware of the fact that use of images on the internet is forever on the rise. Everyday countless pictures (and video clips) are added through social networks, blogs, articles and new content on all types of websites. Just for reference,…

Bounce Rate – What it is and How Should It Be Dealt with

Tomer Aharon

September 22, 2016

All, analytics

I’m sure you’ve heard of “Bounce Rate” and you know that a high bounce rate is bad for your web site etc… Lets take a moment to clear things up: Who Are You Mr. Bounce Rate? Google’s definition of “Bounce Rate” is the…

Recommended Free WordPress Plugins – a Continually Updated List that Every Website Owner Should…

Tomer Aharon

September 11, 2016

All, website development

In this post I present recommended WordPress plugins relating to all categories. The post will get updated continually and will have more and more relevant plugins. If you work with a plugin which is not on the list below, please let us know…

The Do’s and Don’ts of Building a Responsive Website

Tomer Aharon

September 6, 2016

website development,

With the number of users browsing websites on their mobile devices surpassing the number of desktop web-surfers, it is no wonder that business owners are looking (as they should be) to adapt their own sites to cellular browsing. Present day website developers are…

What is SAAS? Terms you must know before launching a SaaS startup.

Tomer Aharon

September 4, 2016

saas,

In recent years, more and more businesses are open to the internet tools, services and internet infrastructure and purchasing (or more accurately, renting ) SaaS services. From online invoicing, customer management and lead generation through CRM ,to lease servers. So What’s SAAS? SaaS…

15 Factors that Affect your Site’s Ranking in Google

Tomer Aharon

January 7, 2016

All,

Every business owner dreams of having its website appear as one of the first results in Google’s search engine for a variety of search words. Getting high ranking with keywords which have substantial search volumes means a high number of entrances to the…