Tag Archives: saas

To enhance this pool of possibilities, businesses employ a variety of lead generation tactics. However, because your competitors are also looking for leads online, capturing the same people’s attention will be difficult.  Prospecting for sales manually takes time away from other sales operations…

The global software as a service (SaaS) industry in 2022 is rapidly growing at an average rate of 18% year-on-year with an estimated market value of $172 billion.  Thus, to survive and thrive, you need to have a solid approach and methodology for…

The eCommerce industry is flourishing now more than ever. Since the pandemic, the rise in the online shopping realm has attracted entrepreneurs and customers alike.  Reports found that retail e-commerce sales raised 27.6% annually, equaling 4.280 trillion (2020) dollars in growth. E-commerce sales…

Are you an entrepreneur looking to set up a Saas Business? When it comes to starting a Saas (software as a service) business, there are a few things you need to know in order to get started. In this post, we’ll outline some…

Bill Gates once said that software is a great combination between artistry and engineering. Software development trends can be defined as the top software development technologies that are on their way to conquering or dominating the coming times. These include automated code reviews,…

Do you want to increase your email subscribers? If yes, you can opt for Drift, an email management software that can enhance your marketing efforts. Drift can separate human email replies from autoresponders. Additionally, it can direct real human responses to the right…

Cold calling has been an effective way of getting new clients since the first cold call ever was conducted in the NCR corporation in the late 19th century. Since then, SaaS companies have been using various sales strategies and tactics to reach out…

The SaaS industry is highly dynamic and volatile. Traditional businesses can use conventional marketing tools for lead generation and selling their products. For SaaS companies, on the other hand, things are a bit different.  Customer acquisition and retention are essential for SaaS companies…

No one said the startup game was easy. After all, most entrepreneurs who set out to found their own company is in it for the passion and the challenge. However, it’s important that you know what struggles you’re likely to face going into…

There is no doubt that B2B businesses have the toughest time when it comes to developing an effective marketing strategy. Not all content and not every channel is effective for B2B companies, which they often have to learn the hard way, like SaaS…